NewSchools Venture Fund team has developed a guide designed for entrepreneurs at any stage of their development cycle. Across the development cycle, they have observed how research can uncover valuable insights into how well products are working, for which users, under which conditions. This guide examines a range of research types, noting those that are appropriate at various stages of development, on small or large budgets, and within varying timeframes. Others in the ed tech research community have designed similar frameworks. However, this guide is designed specifically for entrepreneurs, highlighting the types of value research can create while taking into account the realities of resource-constrained startup environments.
how usability and UX research studies differ from effectiveness studies and how they complement each other
This project has been funded with support from the European Commission. This publication reflects the views only of the author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.